Neutrogena Anti Pollution

Air Quality Data Helps Neutrogena Convert 4-Year Sales Decline to 11% Growth

Find out how Neutrogena leveraged air quality data to deliver messages at the right time at the right place to the right people.

Neutrogena Anti Pollution

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What’s in the eBook?

The Anti-Pollution Skincare Market

Neutrogena identified a huge gap in the market when it comes to protecting skin from the harmful effects of poor air quality.

Neutrogena's Product Marketing Challenges

With declining product sales & a tight marketing budget, it was essential this campaign went according to plan.

Spirable & Neutrogena's Award-Winning Video Campaign

Spirable leveraged real-time air quality data & 200+ personalized videos to communicate real-time air pollution levels.

Air Quality Data Boosts Engagement with Less Spend

The incredible ROI for this anti-pollution campaign helped transformed Neutrogena's product sales from decline to growth.

Who is this eBook for?

Advertising & marketing professionals interested in leveraging air quality data for their own personalized campaigns.

 

Find out how Neutrogena achieved a 60% record breaking View-Through rate (VTR) & 2x increase in engagement.